DIRECTOR'S REEL

RIVER ISLAND SS13 - MORNING AFTER (SHOPPABLE / INTERACTIVE FILM)

A 'shoppable' click to buy interactive film where the user can pause at any point to purchase product on screen or find out more. Purposed for numerous platforms, the priority is to feature a wide-range of product that the user has time to click on within the narrative, while dividing the story into four looks to serve various functions throughout the season.

Creative Director / Director: Ehsan B
Production: White Lodge
LA Production: Good Co.
Exec Producer: Stephen Whelan / Brian Welsh
DoP: Larkin Sieple
Offline Edit: Sam Ostrove at Cut n' Run
Colourist: Richard Fearon at MPC
Creative Agency: Studio Boulevard

-TO READ AN ARTICLE WITH 1.4 BLOG FOR THE IDEA BEHIND THE FILM - CLICK HERE

-NOMINATED FOR THREE AWARDS AT LA JOLLA FILM FESTIVAL INCLUDING BEST FASHION - CLICK HERE 


by ehsan bhatti